Archive for the ‘media’ Tag

Senior’s Surfing

Recently my father was diagnosed with Cancer. My mother stayed with me while he underwent surgery to remove the Adeno Metastatic Cancer in his lymph node under his arm. After spending the day at the hospital my mother wanted to inform all of her friends that my father was in recovery and doing well. Mom asked if she could email her friends and use my computer. I said “sure” and passed my computer to her. In a quiet voice she indicated to me that my dad always “got her on her email”. After we informed her friends I downloaded several tools to help ……I thought. However, what was easy and commonplace for me totally confused a lady raised a time when up and down loading met helping out on the farm. I opened a facebook account and we found several of her friends and family members.

Now if you want to see the internet through entirely different eyes go surfing with your mom. I said “What do you want to see, or know and find out”. After mentioning several boring subjects I googled Beethoven’s 9th. My mother was enchanted with the YouTube videos that put into focus the New York Symphony in action. Quickly she shouted ” Magic Flute” two seconds later her eyes closed and she was in seventh heaven. After the classics I introduced mom to Susan Boyle. It was 9.00 when we started. The evening progressed into the livingroom. The scene was set with candles, wine and my laptop. We sat there side by side and the time flew. It was 1:30 when I realized how late it was.

My father is fine now. However, now when my mom comes to visit we update her facebook page and go Surfing. With the computer in our laps, and the candles lit I see my mother in an entirely different light.

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If You’re in the Work Force Now or Want to Return to the Work Force, It’s a Good Idea to Brush Up on Social Media

written by Phyllis Zimbler Miller
Social media is one of those weird words that is rather vague. It’s usually used in traditional media to refer to websites that encourage online “social networking.”

I’ll use the term here to mean the range of online activities that enable you to create virtual relationships with people who have interests similar to yours.

And this social media activity can be very important for people looking for jobs as well as for people looking to promote their brand, book or business.

The job category can be broken down into two sub-categories:

• Using social media activity to find a job by networking on professional sites such as LinkedIn.com

• Using social media activity to convince a potential employer that you can add to your value as an employee by utilizing your social media contacts to help disseminate the employer’s promotional message

Social media can take different online forms, and we’ll be talking about two major ones:

• Blogging

• Social networks such as Twitter, Facebook and LinkedIn

Blogging started out as the online equivalent of keeping a diary – albeit a diary without a key and thus open to the entire globe (or at least the entire globe who read English).

Nowadays blogs have morphed into Internet marketing platforms or book promotion platforms or for numerous other goals. The one thing blogs have in common is that the newest entry is added to the top of the chronological order in reverse of blog posts.

There are free blogging hosted platforms such as http://www.blogger.com where you can set up your own blog in a few minutes. If you plan to become a serious blogger, it would be a good idea to first spend some time learning about the different blogging platforms, including self-hosted ones.

Social media networks such as Twitter, Facebook and LinkedIn are free membership sites where you have the opportunity to connect with other people and share information.

Each site has a different focus and requires specific strategies for optimizing one’s experience on the site. This is why there are so many websites offering reports and training sessions on how to use these networks.

And at first you’ll need a glossary of terms just to use the language correctly. For example, you follow people on Twitter and you friend people on Facebook.

I started learning Internet marketing after my 60th birthday, and I admit I’ve invested a great deal of time in learning how to do this effectively.

Thus I know how daunting all of this may look to you at the moment. But I promise you, if you are willing to learn new things and not give up the first time you’re frustrated (I was frustrated a great deal), there will come a day when you’ll say: I’m so glad I started down this social media path.
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Phyllis Zimbler Miller’s company has launched the monthly program http://www.WeTeachWebMarketing.com as well as doing Twitter tutorials – see http://www.TeachMetoTweetNow.com . She’s also a National Internet Business Examiner at http://www.InternetBizBlogger.com and many of the articles at that site can add to your knowledge of blogging and social media sites. You can follow her on Twitter at http://www.Twitter.com/ZimblerMiller
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